El Paso Head and Neck Surgery

El Paso Head and Neck Surgery

El Paso Head and Neck Surgery partnered with Bedrock Digital with the goal of improving their online visibility and driving more patient inquiries through search. With strong clinical expertise but low digital reach, the practice aimed to become the go-to provider in the region for head and neck surgical care.

Ongoing Technical Monitoring

New Landing Pages

A/B Testing Meta Tags

Local SEO Optimization

Website

https://elpasoheadandneck.com/

Key Results

300% increase in organic traffic
0%
1st-page rankings
0%
Top 1–4 placements on Google’s first page for high-intent keyword combinations
0%

El Paso Head and Neck Surgery now leads the pack in local visibility and online patient engagement. Through Bedrock Digital’s tailored SEO solutions, the practice experienced a 300% increase in traffic and now holds top search rankings for essential ENT-related services. The result? More visibility, more inquiries, and a stronger connection with patients in need.

The Challenge

Although the clinic had an excellent reputation in the community, its online presence didn’t reflect the level of care offered. Key challenges included:

Low visibility in Google search results for relevant keywords

Minimal organic traffic despite strong local demand

No clear SEO structure or keyword targeting strategy

Difficulty standing out among local competitors online